Below is the roundup of some of this week’s MarketingBitz articles and blogs. MarketingBitz publishes digital marketing articles, videos and slideshows written to address the needs of small businesses.
Recent Changes to Google’s Search Algorithm & How They Impact Your Business (April 11, 2018)
MarketingBitz: “Over the last three years, Google has made significant changes to its search algorithm. Such changes have had a dramatic impact search engine optimization (SEO) tactics.”
Facebook, Twitter, Snapchat, LinkedIn: Should Your Small Business be Using Them? (April 9, 2018)
MarketingBitz: “With over 2.6 billion social media users worldwide, it’s no secret why over 50% of small business owners in the U.S. rely on social media as their digital marketing tactic of choice.”
8 Mistakes Small Businesses Make When Building an Online Presence (April 11, 2018)
Entrepreneur: “Having a strong online presence goes beyond building a website and having accounts on all social media platforms.”
Inbound Marketing Strategies for Small Businesses (April 10, 2018)
Business 2 Community: “Inbound marketing is focused on attracting customers through relevant and helpful content that adds value at every stage of your customer’s buying journey.”
5 Ways Small Business Website Can Compete with Leading Websites (April 8, 2018)
Business 2 Community: “As a business owner you should learn how your business website ranks on some of the most popular internet search engines.”