Below is the roundup of some of this week’s MarketingBitz articles and blogs. MarketingBitz publishes digital marketing articles, videos and slideshows written to address the needs of small businesses.

How Can New Technologies Help Small Business Owners Get Back to Business? (May, 2019)
MarketingBitz: “The tasks involved with being a small business owner have shifted radically over time. Small business owners are now often forced to take on many different roles when operating their businesses, and their duties extend far beyond just interacting with customers.”

Part 2: Local SEO is About Much More Than Just Your Website (May 8, 2019)
MarketingBitz: “In Part I of Hibu’s Local SEO series, you saw some of the many parts that make up modern (or local) SEO – what it takes to optimize your website for both your customers and search engine crawlers, and why SEO isn’t just about optimizing your site anymore. Now let’s take a look at your other online properties that contribute to the bigger picture of Local SEO.”

What’s the Better Investment – Paid Search or SEO? (May 9, 2019)
Business 2 Community: “ Working with limited marketing resources often means prioritizing your initiatives based on the overall impact they can have on your goals. One of the main considerations in this pursuit is whether your time is better invested in paid search or in search engine optimization (SEO). This can be a tricky decision.”

Facebook Launches New Small Business Marketing Tools (May 8, 2019)
Small Business Trends: “Facebook (NASDAQ: FB) launched a new small business product bundle this week. It’s designed to help the 90 million small businesses using it. The new products integrate on both Facebook and Instagram.”

5 Tips to Improve Your Under-Performing Content (May 7, 2019)
Search Engine Journal: “People remove content when it stops adding to company goals. They fix content when it’s broken by redirecting content or repurposing it as new opportunities arise.”

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