Below is the roundup of some of this week’s MarketingBitz articles and blogs. MarketingBitz publishes digital marketing articles, videos and slideshows written to address the needs of small businesses.
SEO Vs SEM — What’s the Difference? (June 14, 2018)
MarketingBitz: “If you’re a small business owner with little digital marketing experience trying to figure out the ins and outs of search engine marketing (SEM) and search engine optimization (SEO), you’re not alone.”
The Components of a Good Small Business Website (June 12, 2018)
MarketingBitz: “In a sea of websites, what can you as a business owner do to make sure that yours is unique and stands out, while also serving its purpose to your target audience?”
Local Review Sites Your Small Business Should Be Using (June 13, 2018)
Business 2 Community: “Not only are reviews important in marketing your business, they play a strategic part in local SEO. Google business reviews are an important ranking signal for local businesses.”
How to Gain Millennial Customers: 6 Things They Want From Your Brand (June 12, 2018)
Small Business Trends: “If you want to grow your business and engage millennial consumers, you must ditch your fallacious thinking and seek to understand who this dynamic group really is.”
Should You Have a LinkedIn Company Page? (June 11, 2018)
Business 2 Community: “Having a company page is a great way to establish your brand, share what you do and who you serve.”